Nixon Hire has announced a new strategic direction as a provider of sustainable sites, following a transformative period of growth and adaptation over the past two years. The company’s shift comes in response to a surge in customer demand for eco-friendly site solutions across the UK.
To meet this growing demand, Nixon Hire has significantly invested in new equipment and technical expertise in key areas, particularly in Modular Buildings and Renewable Power. These sectors, along with the company’s improved Welfare Facilities, Site Accommodation, and Portable Toilets divisions, now constitute the core of Nixon Hire’s offerings for construction, events, and other projects.
The company has also made a strategic shift in its Large Plant hire division, which will now operate exclusively through strategic partnerships across its depot network. This decision follows the sale of its remaining Large Plant fleet in the North East in July 2024. This shift allows Nixon Hire to channel more resources into its areas of strength, focusing on sustainable site solutions with the highest growth potential.
To better support this strategic shift and enhance customer experience, Nixon Hire has reinforced its organisational structure. Brian Cornett, formerly the UK Operations Director at Cross Rental Services and co-founder of Speedy Hire’s Power Division, has been appointed to the newly created position of Chief Operating Officer.
Nixon Hire has also expanded its team of technical experts to ensure customers benefit fully from the enhanced portfolio of sophisticated products. Andrew Shaw, previously with Procomm, has been appointed as Head of Modular Buildings, while Simon Gibbs, formerly of Hybrid Power Hire and Speedy Hire, will lead the Renewable Power Division.
CEO Graham Nixon commented on the company’s new direction, stating, “For the best part of six decades, our success has been driven by a relentless focus on putting customers first and consistently surpassing their expectations. A common thread throughout our journey has been a willingness to be bold and ambitious, evolving with the times. This new strategic direction is consistent with that approach, concentrating on what sets us apart, focusing on the sustainable site equipment our customers have told us they value the most, and investing in our technical expertise and capacity for innovation. The planned changes we have made have paved the way for our long-term national growth aspirations, and we are excited about the future.”
The year 2024 has been significant for Nixon Hire, marked by the launch of its Modular Buildings Division. An initial investment of £4 million has been made in this division, with plans for ongoing annual investments of £5 million.
In addition, the Renewable Power Division has expanded its fleet, acquiring solar hybrid generators, battery storage units, intelligent distribution boards, and solar smart frames. Since 2019, Nixon Hire has invested over £15 million in Renewable Power, establishing Centres of Excellence across its depot network to provide expert technical support to customers throughout their hire journey.
Looking ahead to 2025, Nixon Hire plans to continue investing in new and existing depots and dedicated technical teams. The company aims to solidify its reputation as experts in sustainable sites and to deliver exceptional service to all its customers.